Hillman Real Estate Group’s Seller Marketing Plan of Action
- Thorough Competitive Market Analysis is performed & strategic pricing suggested
- After paperwork is executed, professional sign is installed, lockbox is placed on property
- Coming Soon marketing approximately two weeks prior to going active on market
- Social media push through Facebook, Facebook Business, Linked In, Instagram, Pinterest, Google+ pages, etc.
- Home is measured and floor plan provided by a licensed appraiser
- Photos are taken by a professional real estate photographer
- Home is input into the MLS
- Photos are edited and loaded to MLS
- Text is enhanced in the MLS under photos to focus on main features and highlight points
- MLS link is emailed out for review by client
- Home is then displayed on Realtor.com, HREGSells.com, Remax, Trulia, Zillow, etc.
- Flyer is created and delivered with snap close flyer box
- Blog post is developed, posted, and shared
- Text is enhanced on Realtor.com with flyer type text, along with scrolling text added & special Welcome message
- Visual tour is developed and added to MLS, Realtor.com & a sundry of other websites (Google Base, HGTV Front Door Real Estate, Homepages.com, HomeSeekers.com, Luxury Home Videos Online, Oodle.com, Trulia, Vast, Yahoo, Zillow)
- Home is placed on online ad for Real Estate Book (this includes additional photos, text, visual tour), this prepares for print pending production deadlines (either the month you list or month after)
- Social media push is started on Facebook, Twitter, LinkedIn, Google +, etc.
- Other sites the home may show up on: Homes.com, Move.com, Oodle, YouTube, Hotpads, Homes Debut, etc.
- Continual follow up with internet leads and phone-ins
- Proactive approach to feedback
- Monitor sales activity in and around home on a daily basis
